The way that businesses are interacting with their customers has changed a lot in the last ten years. It is constantly changing and if you do not stay on top of it you will be left in the dust by your savvier competitors. In fact, the current feeling is that more leads will be generated by social media than cold calling in the next few years. Business communications have moved from telephone calls, to emails, to social media networks all within the last ten years. This movement has allowed companies to instantly respond to their clients rather than having a large delay. This is invaluable for troubleshooting problems and eliminating downtime. So which social media sites are popular among businesses? Here are the 5 sites that we use along with a short description of each site and a link to our pages on those sites.
Facebook: Facebook is the most popular social media site in the world. It allows us to connect with 1.23 billion users at just the click of a button. This gives us a great opportunity to get our name out there and seen by as many people as possible so that we can assist them with any of their cloud communication needs.
Google+: Google+ is quickly becoming the second most popular social media site in the world and it is easy to see why. Google is the go to for any search inquiries and with their acquisition of YouTube in 2006 they gained all of the tools to become a social media giant. Google+ offers a much more visual experience with an emphasis on videos and articles rather than just random status updates.
YouTube: Speaking of YouTube, we use it to post quick informative videos about our products, as well as using it to put out any training videos that our clients have requested. YouTube is a great platform for engaging your audience with meaningful content and has become one of the go to ways to learn online.
Twitter: Twitter is perfect for putting out inspirational quotes, fun facts, and quick updates about your organization. It is amazing how much value can be gained from only 140 characters. Twitter is a great way to engage your clients quickly and answer any questions that they may have. Twitter also happens to be the social media site that most companies struggle with. Getting your thoughts down to 140 characters is much harder than it sounds.
LinkedIn: LinkedIn is the most professional of these social networks. We use it to keep in touch with our current customer base and to connect with new potential clients. One of the best features of LinkedIn is the ability to join groups of like-minded professionals in order to promote discussion about your industry.
All five of these sites will not only allow your business to connect with your consumers and potential consumers easily but they also offer built in advertising tools that you can take advantage of. These ads are a great way to drive traffic to your main website or a landing page of your choice. So please Like, Follow or Subscribe to our channels on these social media sites so that you can see how we are using them to interact with our clients. Also we are now offering these services to clients, so if you would like to learn more about how we can help grow your business through the use of social media, please call us today at (877) GET-GAN1 or visit us online at www.ganconference.com.