As riveting and important as your content might be, there is only so many hoops that your audience is going to be willing to jump through to meet you. If you are having a Tele-seminar or Webinar and you want to make sure that you have a high attendance, you have to make it easy for people to show up. If it is too complicated, they just wont come.
Every additional hoop that you require people to jump through is going to turn back a portion of your audience. Some of these might seem minuscule, but it is what is important to each members situation that matters. Each of the following will deter some of your audience:
- The call in number is not toll-free
- There is a download to view the webinar
- I have to sign up for an account with (insert random service here)
- Only certain Operating systems allowed (Not Mac/Linux compatible)
- I have to control muting/un-muting of my own phone upon entering
- I can't take much more of that "now entering/now exiting" announcement
- I have to re-size my screen, or scroll to see the entire presentation
- You need my email address?? Why?
- My favorite browser is not supported.
Oh good there is a recording if I miss it live. I have to download a proprietary player to view it.- Java updated again and I am a version behind. I can't get in.
- This is too complicated!
With Great America Networks Conferencing, we can remove every one of these objections for you. Make it easy for your audience to join you, and they will!
Anthony Russo
Conferencing Consultant
Great America Networks Conferencing
arusso@ganconference.com
Skype: anth.russo
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